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Nollywood remains 2nd largest film producer – Madueke

One of Nollywoods movie producer and director, Kunle Afolayan on set. Photo:

Managing Director, Nigerian Film Corporation (NFC), Dr Chidia Maduekwe, has urged filmmakers to maintain the Nigeria’s 2nd position globally in quantity films production, by improving on the quality of their films.

He requested for this at the opening of a seven-day Zuma Film Festival in Abuja themed “Show the Money” which underscores the immense commercial benefits that could come from investing in the sector.

Maduekwe, who urged Nigerians to invest in films production, said that the sector could not only provide entertainment, but would provide money for stakeholders in the industry, stressing on the abundant opportunities inherent in the sector in terms of content creation, employment generation and wealth creation, as well as the cross border impact.

Maduekwe explained that the 2022 Zuma Film Festival was organised to provide a platform for film networking between Nigerian filmmakers and their counterparts from other film countries.

“It is also aimed at exploring and expanding film co-production opportunities beneficial to Nigerian filmmakers, as well as recognise and reward cinematic excellence and entrench professionalism.”

“The festival will boost export potential of Nigerian films and herald Nigeria as Africa’s tourism and film destination hub,” NFC chief said.

He commended the Federal Capital Territory (FCT) Administration for partnering with the corporation to host the 12th edition of the festival in Abuja.

Minister of FCT, Malam Muhammed Musa, said that the FCT Administration agreed to host the festival, not only because Abuja City is a beautiful location for film production, but to encourage youths to see opportunities in films production.

Musa, represented by the Director, Operations and Strategy, Samuel Attang, expressed optimism that the sector would enhance youths empowerment and poverty reduction.

Also, the Director-General, Nigerian Tourism Development Corporation (NTDC), Folorusho Coker observed that the United Nations World Trade Organisation had granted Nigeria the right of global conference co-operative tourism.

The Director of Special Duties, Mr Odeh Anuba, who was represented Coker, said that this would give filmmakers the opportunities to market their films for tourism development.

Writing by Muzha Kucha