Video sharing company, YouTube is making plans to launch an online store for video streaming services.
Reuters says the company has renewed talks with entertainment companies about participating in the platform, which it is referring to internally as a “channel store”.
The platform has been in the works for at least 18 months and will soon be available.
The planned launch will allow YouTube to join companies like Roku Inc and Apple in a bid to gain a portion of the already crowded streaming market as more consumers are shifting from cable or satellite TV to subscription based streaming services.
Writing by Muzha Kucha