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FIFA, WTO to use football for economic inclusion

FIFA President Gianni Infantino and the Director-General, WTO Ngozi Okonjo-Iweala. Photo: FIFA

FIFA is partnering with the World Trade Organisation (WTO) to use football for the promotion of economic inclusion, particularly in the developing world.

The international football regulatory body disclosed this on its website, noting that the partnership springs from a Memorandum of Understanding (MoU) signed by FIFA President, Gianni Infantino and WTO Director-General, Ngozi Okonjo-Iweala.

“I’m really excited at the prospect of collaborating with FIFA to try to leverage the cotton sector in a positive way for poor developing countries such as the Cotton 4,” Okonjo-Iweala said in reference to the WTO’s cotton programme in Benin, Burkina Faso, Chad and Mali which will is included in the partnership.

She added that the collaboration with FIFA could help pull those “countries more into the global cotton value chain”.

“This important partnership can help us find ways of ensuring that football can further promote sustainable development for everyone to benefit from the global football economy”, said FIFA President Gianni Infantino.

Under the terms of the MoU, the two organizations will also work together to analyse the economic impact of football and its role in unlocking global economic growth potential and will explore options for the development of capacity-building activities that support the use of football as a tool for women economic empowerment.

Writing by Muzha Kucha; Editing by Annabel Nwachukwu