West Ham & Newcastle players carrying gambling sponsors on their jerseys.Photo/Spysports
Premier League clubs have in a meeting agreed to withdraw gambling sponsorship from the front of their matchday shirts by the end of the 2025-26 season.
Even after the deadline, clubs will however still be able to continue featuring gambling brands in areas such as shirt sleeves and LED advertising.
And clubs will be allowed to secure new shirt-front deals before the deadline.
At the moment eight top-flight clubs have gambling companies in front of their shirts, worth an estimated £60m per year.
The announcement follows a consultation between the league, clubs and the Department for Culture, Media and Sport as part of the government’s ongoing review of current gambling legislation.
The decision will see the Premier League become the first sports league in the UK to take such a drastic measure voluntarily in order to reduce gambling advertising.
Writing by Tersoo Nicholas